Tellason Stories: Meet Todd from Vertical Online on Vimeo.
In a very clever marketing campaign, Tellason Denim
reached out to some of their wearers to get a look inside their daily
lives and show the versatility of their denim. The first Tellason Story
is about Todd Blubaugh, a photographer and vintage bike builder. What a creative way to build brand legitimacy. Rather than pushing their products on you, they let legitimate 'dudes' like Todd, tell the story for them. Well done Tellason!
via Cool Material